A global startup stage. A very personal question: have you ever worried about your hair?
HairCoSys founder Michael Wong 黃浩然（Ho-yin） brought his “Chief Hair Officer” introduction and his passion for hair and scalp care to Startup World Cup 2026 in San Francisco.
After winning the Bangkok regional competition, joining teams from around the world was a moment of pride and gratitude. The San Francisco event programme took place on 4–6 November 2026 at Hilton San Francisco Union Square.
From Bangkok to a global startup community
The journey was about more than delivering a pitch. Michael exchanged ideas with founders from different countries and learned how they approached the problems they cared about. Conversations with business leaders and investors offered an opportunity to explain why hair and scalp care matters—and to hear different perspectives on building a business around it.
The photos capture both sides of that experience: the energy of being on stage and the people who made the visit memorable.
Making hair and scalp care easier to understand
Founded in Hong Kong in 2022, HairCoSys is a beauty AI company led by founder Michael Wong 黃浩然（Ho-yin）. It builds ブルームタスティックAI for beauty and wellness use. The app supports hair, scalp and skin analysis, virtual hairstyle and hair colour try-on, and personalised PDF reports.
For Michael, the bigger ambition is to help more people understand their hair and scalp and find care suited to them. Sharing that vision with an international startup community was an opportunity to begin conversations with people working on different parts of the challenge.
Thank you for helping us get here
Michael and HairCoSys extend heartfelt thanks to Pegasus Tech Ventures そして The Hong Kong University of Science and Technology (HKUST) for the recommendation and support that helped make this participation possible. Thank you, too, to the organisers and fellow founders for the conversations, ideas and warm welcome.
We look forward to continuing the conversation with hair-care brands, salon partners, researchers and others interested in the future of hair and scalp care.
Let’s make hair and happiness coexist.
Explore HairCoSys for salons or get in touch with our team.
Event information: Startup World Cup 2026 official programme, checked 7 November 2026. Photographs supplied by Michael Wong.